Sarah Koci Scheilz | Portfolio Categories Email Marketing
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27 Apr

Posted at 02:42h in by
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The Dovetail email marketing strategy was developed as a lead generation tool for the cross-promo company's brand partners. The weekly "Happier Hour" concept, in conjunction with monthly Cross-Merch messages, engaged leading brands in the wine and food industries.   Responsible for: Brand voice and messaging development Holistic content strategy...

27 Apr

Posted at 02:25h in by
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Designed for lead generation, this drip campaign engaged parents of troubled teens throughout the sales process. The funnel began with a free download of the Five Strategies for Effective Communication e-book resource and continued with this drip email campaign.   Responsible for: Campaign concepting and development Brand strategy Content writing Email...